The Korea Business Research Institute has revealed this month’s individual brand reputation rankings for idols. The rankings were determined by analyzing the consumer participation, media coverage, interaction and community awareness indexes of 1,453 idols using big data collected between April 29 and May 29.
BTS Jimin topped this month’s list with a brand reputation index of 7,217,872. The phrases that ranked high in the keyword analysis included “Butter”, “Billboard” and “ARMY”. Jimin’s positivity-negative analysis equates to a 79.90 percent positive response.
Kang Daniel came in second with a brand reputation index of 6,899,570, while ASTRO’s Cha Eun Woo was third with a total index of 6,330,046 in May.
Check out the top 30 for this month below!
May 2021 Most Popular Idol List
1. BTS Jimin
2. Kang Daniel
3. ASTRO Cha Eun Woo
4. BTS V
5. BTS Jungkook
6. BTS Jin
7. Brave Girls Yujeong
8. BTS Suga
9. Brave Girls Yuna
10. Brave Girls Eunji
11. BIGBANG G-Dragon
12. BTS J-Hope
13. Oh My Girl Arin
14. Brave Girls Minyoung
15. BLACKPINK Jennie
16. Highlight Yoon Doojoon
17. BTS RM
18. Oh My Girl Jiho
19. ITZY Yuna
20. aespa Winter
21. aespa Karina
22. Girls’ Generation Taeyeon
23. ITZY Yeji
24. Girls’ Generation Yuri
25. NU’EST JR
26. Highlight Yang Yoseob
27. ITZY Ryujin
28. aespa Giselle
29. ITZY Lia
30. MAMAMOO Hwasa
